Business Development Department

Digital Marketing

Traditionally, Digital Marketing has been viewed as a subset of Business Development management over the past two decades. However, with the rapid development of information technology in recent years, coupled with the increase in the average daily time spent online by users, the landscape is changing. Furthermore, the widespread use of mobile phones and the increasing Internet penetration have accelerated this change. Consequently, the importance of Digital Marketing is growing at an unprecedented rate. It has become so crucial that companies and businesses find themselves needing digital marketing. This is primarily to introduce their capabilities and facilities to customers quickly, accurately, and comprehensively.

Digital Marketing

Traditionally, Digital Marketing has been viewed as a subset of Business Development management over the past two decades. However, with the rapid development of information technology in recent years, coupled with the increase in the average daily time spent online by users, the landscape is changing. Furthermore, the widespread use of mobile phones and the increasing Internet penetration have accelerated this change. Consequently, the importance of Digital Marketing is growing at an unprecedented rate. It has become so crucial that companies and businesses find themselves needing digital marketing. This is primarily to introduce their capabilities and facilities to customers quickly, accurately, and comprehensively.

توسعه بازار

Introduction of Business Development Management

Due to the changes in the business world, providing products and services to the updated demands of customers is one of the requirements of any business. Therefore, in line with the new changes that occur, a different form of relationships and interactions with customers is needed. As a result, Business Development knowledge steps forward and can help companies to compete successfully in the market. The tasks of this management can be described as follows.

Identify and communicate with customers

Essential studies on the identification of markets, customers, and competitors are one of the responsibilities of Business Development Department.

Research conducted by this department informs the company managers about the needs of the current customers and can also help in identifying the potential customers of the products. In addition, introducing new products and services to maintain and also expand the business would be one of the most effective functions of Business Development.

Introduction of Business Development Management

Due to the changes in the business world, providing products and services to the updated demands of customers is one of the requirements of any business. Therefore, in line with the new changes that occur, a different form of relationships and interactions with customers is needed. As a result, Business Development knowledge steps forward and can help companies to compete successfully in the market. The tasks of this management can be described as follows.

Identify and communicate with customers

Research conducted by this department informs the company managers about the needs of the current customers and can also help in identifying the potential customers of the products. In addition, introducing new products and services to maintain and also expand the business would be one of the most effective functions of Business Development.

Essential studies on the identification of markets, customers, and competitors are one of the responsibilities of Business Development Department.

توسعه بازار

Tender management

Attending tenders in order to awarding contracts is the main revenue source in contracting companies. Also, due to the diversity and multiplicity of employers, the issue of quality evaluation requires special attention and accuracy. On the other hand, the process of holding tenders, according to the client’s transaction laws and the law of tendering, has several complexities and requires specific knowledge and familiarity. In short, this process, which is carried out in coordination and cooperation with different parts of the company, can be described as below.

  1. Identify tenders and receive documents
  2. Preliminary legal and technical evaluation of documents
  3. Detailed technical review, modeling and preparation of material list and technical proposal
  4. Effective communication with the employer and resolving possible ambiguities
  5. Accurate estimation of material prices
  6. Price analysis according to the needs of the employer and preparation of a financial offer
  7. Contract concluding

Tender management

Attending tenders in order to awarding contracts is the main revenue source in contracting companies. Also, due to the diversity and multiplicity of employers, the issue of quality evaluation requires special attention and accuracy. On the other hand, the process of holding tenders, according to the client’s transaction laws and the law of tendering, has several complexities and requires specific knowledge and familiarity. In short, this process, which is carried out in coordination and cooperation with different parts of the company, can be described as below.

  1. Identify tenders and receive documents
  2. Preliminary legal and technical evaluation of documents
  3. Detailed technical review, modeling and preparation of material list and technical proposal
  4. Effective communication with the employer and resolving possible ambiguities
  5. Accurate estimation of material prices
  6. Price analysis according to the needs of the employer and preparation of a financial offer
  7. Contract concluding